I love discount stores. Nothing is better than scanning racks of junk to come across a designer piece in your size at a fabulous price. Some of my favorite wardrobe pieces have come from places such as TJ Maxx and Marshall’s, and I love them even more because I paid an insanely lovely price for them. When I hit my favorite stores in the mall, I usually hit the back of the store first because that is where most retailers hide their sale racks. I once got a cashmere sweater from Banana Republic for under $10… that’s a story I will probably end up telling my grandkids.
The thing is, just because it’s a great price and a great brand doesn’t mean it’s a great purchase. We get so caught up in the thrill of the hunt, often what we drag back to camp isn’t worth our time, effort or hard-earned cash.
1. Quality. I was speaking to a friend this weekend, she loves The Limited because they make a style of jeans that fits her perfectly the “Cassidy”), as though they are custom-made. One day she walked into her local Limited and there in the sale department were three rolling racks FULL of Cassidy jeans, and at almost 50% off the regular prices. She was so ecstatic, she considered just grabbing a pair in each wash in her size and race to the register, but something made her try them on. She got in the fitting room, went to try on her beloved jeans and THEY DIDN’T FIT! The legs were so narrow, she could hardly pull them up, and the waist gapped in the back. Where was her custom fit? She tried on a different color and found the same issue. Asked a salesperson, she admitted that The Limited considered changing the cut of the Cassidy jeans but they didn’t sell well, so they are now on the sale racks. My friend left empty-handed.
Point is, often that which is on the sale rack is not as high quality as what is in the rest of the store. Maybe it was returned and has a run in the knit, maybe the zipper is defective, maybe it’s an irregular cut. Don’t buy just because you love the label and the price tag, sale items need to be looked over with a fine-toothed comb. Sit in the pants, raise your arms in the sweater, examine the seams. Sometimes you have hit the jackpot, sometimes you don’t find Jack. No matter how sweet the price, save your money for items that DESERVE it.
2. Style. It’s a designer name, your favorite celebs sport this label on a daily basis and you are finding a dress at a price you can afford at your local C-Mart. You can’t believe your luck! But wait… just because it’s a popular designer means it’s stylish. Remember clear vinyl totes? Team Aniston tees? High-heeled hiking boots? All trends that have happened in the last couple of years, but trends that should not be worn by ANYONE now. You will NOT look hip, stylish, rich, sophisticated, famous or sexy in any way of you are wearing something based upon the brand name and not how it looks on you (or how it looks in society). Often items are at discount places because they have been accumulating dust on the sale racks of the finer boutiques for a year or two. Just because it’s designer does not mean it’s fashionable. A good rule of thumb is if you found it at Target, would you buy it? If it’s ugly for Target, it’s ugly for Dolce and Gabanna.
3. Fit. So it’s a size small, you’ll diet. Right? WRONG. If you didn’t lose those last five pounds to be Maid of Honor at your best friend’s wedding, you surely won’t for that Chloe dress. A steal is still a rip-off if it sits in your closet for all of its days. And even though it’s a $700 dress on sale for $250 and a 30% coupon on top of it, doesn’t mean it’s going to look good bunching up at the waist and encasing your arms like sausages. You will not look chic, you will look like a girl in a too-small dress. Again with quality, check to see if the item is cut correctly for fit: are the sleeves the same length? Does it nip at the waist or at the hip? I have often found precious items on sale racks to find that the lining of the dress or jacket does not fit the same as the garment, having the lining suffocate my arm or bunch around my hips. Never leave without trying something on; brand clothing is mass-made by machines. Machines cut large stacks of fabric into patterns, machines will sew seams, machines cannot see when the fabric has slipped an eighth of an inch on the conveyor belt and is altering the entire cut, fit and hang of the future garment.
4. Need. It’s gorgeous, it fits like a glove and the price makes you faint. But really, do you need a plum taffeta ball gown with a six-foot train? If you do not plan on being invited to the Oscars in the next few months, do not purchase the dress. This goes for ANOTHER black v-neck sweater, the cocktail dress that would possibly be perfect if you are invited to a New Year’s Black Tie affair (though you have not ever attended one yet), the bikini that would be perfect if you just had the halter tailored, the power suit when you have been a yoga instructor for a decade, the stiletto heels when you are a flats person, and the amazing dress that would require a special bra and control garment to be allowed to leave the house without being arrested. If you don’t need it, if you can’t see it with three other items in your wardrobe and at least two events in life, don’t even take it to the fitting room. Your life won’t change to fit the contents of your closet.
5. Too Good to Be True. If you visit my other blog, you will see that I love Ann Taylor. Their clothes fit me beautifully, and the style works with my career and my social life. A friend emailed me about their current promotion – Buy One Sweater, get the Second 50% Off. Yay! I had also received this via email from my beloved Ann Taylor along with a coupon for free shipping. I race to the website and scan the sweaters.
There is nothing on that site that would work for my wardrobe now. I either don’t like it, or don’t need it. I know that certain styles do not go with my body shape, and certain colors either do not go with my skintone or do not go with my sense of style. I leave the website not adding a thing to my virtual shopping bag.
This is not to say that this sale is full of junky sweaters, it’s just that the sale offered nothing for me personally. Just because a sweater is on sale, does not mean I will buy something I do not absolutely love. This goes for eBay purchases as well; often we get sucked in by the great price, the great brand but KNOW it’s not what we really want or need or even like. Don’t buy three pairs of jeans just because of you buy three they will each be 15% off. This only makes sense if you REALLY NEED three pairs of jeans today. Just because a store has a sign in the window that says 40% off The Entire Store does not mean you have to enter – if you have gone in before and found the clothes not your style or size, why are the items going to be better for you now that they are on sale?
You are at the grocery and there is day-old meat. Sometimes there is a perfect steak there, the only thing wrong is it has yesterday’s date. It’s beautifully marbeled, fresh and juicy. Next to it is another steak; it’s brown on the edges, thin and smells a bit strange. Do you buy both just because they are an amazing price and you need to make dinner tonight? No, you buy only the GOOD steak. I mean, it is a great price, it will be eaten, you know it’s still fresh. It’s a good buy. The next time you are drawn to the sale rack, think about the day-old steaks. Then think about those sweaters. Are they fresh enough for consumption?