Universal Standard Fit Liberty is On Sale 40% Off!
Universal Standard Fit Liberty is one of the most genius fashion programs on the market, and starting today, it's all 40% off! If you are new to the size-inclusive brand Universal Standard or have no idea what Fit Liberty is, read on because this is pretty awesome, especially for us grown women who deal with body size and shape fluctuation. On top of this, the entire Fit Liberty collection is on sale 40% off in sizes 00-40.
If this looks familiar, it's because this isn't the first time Universal Standard has had Fit Liberty at 40% off. As a fan and customer who uses this promotion, I am always sharing this sale because IMO it's the best one Universal Standard offers all year long.

What is Universal Standard?
Universal Standard is one of the most size-inclusive fashion brands on the market, offering elevated basics for work, weekends, workouts, and special occasions in sizes 00-40.
I have been a fan of Universal Standard since 2017. Unlike many brands that grade up and down from a size 8 dress form for Misses, and a size 20 dress form for Plus, Universal Standard creates a whole different pattern for each size, ensuring a much better fit.
Universal Standard's Unique Sizing
Universal Standard started with sizes 10-32, which is why a 10/12 is XS. As the fashion brand grew, so did its size range. It is important not just to assume your size with Universal Standard, but to check the measurements on the size chart, which is different for each garment sold.
For example, I sometimes wear a size S with Universal Standard and sometimes an XS. With Universal Standard jeans I am usually a size 12, while I am a 14 or 16 with other brands. This is because a lot of other brands grade up and down, so fit isn't as consistent or curve-friendly. Also, Universal Standard denim has fantastic stretch (and really deep pockets!).
What is Universal Standard Fit Liberty?
Universal Standard's Fit Liberty is a first-of-its-kind, complementary service that empowers you to buy clothes that fit exceptionally on your current body without the fear or expectation of size fluctuation hindering decisions about investment, style, fit, or comfort. If your size changes, you can replace the old garments with completely new pieces in an updated size for FREE within a year of purchase.
Don't worry about the condition; Universal Standard knows that these clothes will be worn and live life with you. Within a year from purchase, if your size changes, Fit Liberty is there for you to update your closet to your current body. On top of that, all Fit Liberty returns will be upcycled or laundered/donated to organizations supporting women reentering the workforce.
What Clothes Are Part of Fit Liberty?
Not every garment sold by Universal Standard is part of Fit Liberty; however, if you check this link, you will see an awesome range of tops, bottoms, dresses, jackets, and denim, including what I am wearing in these photos. And the Fit Liberty collection expanded to include over 70 more styles just in time for this 40% off sale.
For reference, I am 5'3″ and usually wear an XL/16 on top and 14 on the bottom. I am wearing the All Day Classic Blazer in XS and the Joni jeans in size 12, both of which are part of Fit Liberty. Universal Standard provided these two pieces to me in exchange for promoting Fit Liberty on Instagram. I styled them with a striped Tee Rex I already owned (size XS).
Any piece in the Fit Liberty collection is automatically eligible for a one-year size exchange should you go up or down in size within a year. Fit Liberty gives you the freedom to change sizes without fear, anxiety, or added expense. And right now, the Fit Liberty collection is on sale 40% off!
Save 40% off at the Semi-Annual Universal Standard Fit Liberty Sale
Through July 6, 2025, the garments part of the Fit Liberty collection are 40% off. Offering amazing wardrobe staples for all four seasons, this is a great deal to update your closet for now and the future without worrying that items may not fit come fall. This is a phenomenal deal; Universal Standard rarely offers 40% off! My Fit Liberty picks:
- T-Shirts: While many see t-shirts as one of those items that work when your body fluctuates, Universal Standard makes really luxe not-cheap t-shirts that have a good fit and you'll notice the difference when it's not the right size. And heck, at 40% off it's worth stocking up.
- The Tee Rex is a Universal Standard iconic piece and IMO, the best white t-shirt out there (though I also own in in a few colors and a stripe). It's refined enough to wear under a blazer to the office, pair with a sequin skirt for a night out, or throw on with leggings or a t-shirt for the weekend.
- Garรงon Tee: If you find the Tee Rex a bit too shaped, check out the Garรงon tee. High quality knit, a more relaxed fit, and a classic chest pocket takes the classic tee from our youth and elevates it to grown-ass woman status.
- The Lily Liquid Jersey V-Neck is a true refined t-shirt that is a personal favorite when styling skirts and wide-leg pants and jeans. It's not tight but it skims the body while also offering beautiful drape and saturated colors. I like the longer “stovepipe” sleeve which hits just above the elbow: very chic.
- Scoop Neck Tee: It's hard these days to find a great scoop tee, but this one is it. Premium jersey, beautiful yet bra-friendly neckline, and I love the sleeve length.
- Jeans: Personally, jeans is the category of clothing where I have used Fit Liberty the most. Our bodies, especially as we get older, keep changing even if our clothing size or the number on the scale doesn't budge. It's nice to be able to switch out if your shape or size changes within the year.
- The Donna Jean is a personal favorite as they are stylish without being trendy, and designed for those with curves on the lower half of the body. If in doubt, size down, but if that doesn't fit right, don't worry, as they are eligible for Fit Liberty!
- The Ella Jean has that vintage jean vibe but made of the fabulous stretchy denim found in the Siene skinny jeans and a hidden elastic waist. Great for those who have less than a 10″ difference between waist and hip, they're another great option for those who don't want skinny but aren't ready for a barrel, flare, or wide leg.
- The Perfect Jean I tried to see if they truly are perfect, and I think they may be if you aren't petite. I am 5'3″ and I felt I needed at least 2″ more torso length to make these work, but I loved the fabric and wash, and think the fit would be pretty great on taller bodies.
- The Joni Jean is an excellent choice for those wanting to branch out from skinnies but don't want a lot of volume.
- The Bae Jean is a favorite for those who like a cropped ankle jean, and those 5'3″ and under who love Universal Standard jeans but desire a shorter inseam.
- Ponte Separates: Create travel-friendly suiting, refined looks as comfy as yoga pants, and find some great jackets, dresses, and pants in three-season fabrics. Universal Standard makes great ponte pieces, and so many are in the Fit Liberty collection. The mini capsule I'd create for those going to the office would be:
- Lennox Collarless Blazer: Unique but still polished, this is a great ponte blazer to pair with wide-leg or trim pants, jeans, and tuck in as a lightweight jacket for travel.
- Stephanie Pants: A personal favorite, these are comfy enough to wear on an international flight, but polished enough to be a suit with the blazer or chic with an elegant sweater or blouse.
- Executive Ponte Dress: The perfect go-to dress that can transition from desk to drinks, day wedding to funeral, and a fabric that works at least three seasons.
- Smart Signature Ponte Pants: For a trim but not tight fit to switch up your silhouette, add these versatile and eternally stylish trousers to your closet.
- More Tailored of Options: When the pieces are structured or tailored, the fit makes even more of an impact. It's smart to buy the Fit Liberty eligible ones so if you do change sizes, you can update your closet accordingly. My favorites in the collection:
- Henning X US Madison Shirt: Always wish you could find a high-end button-front shirt that fits your shape? This shirt is pretty perfect, and at 40% off it's a not-miss. Shirts like these need to be well fitting, so if you know your body may change over the year, this is a very good buy.
- All Day Blazer and matching variety of All Day Pants create a classic pantsuit that looks elevated and refined, now available to be swapped out if your size changes within the year!
- Oden Stretch Poplin Shirtdress: Updated with higher-end textiles and new color options, this dress is a personal favorite, especially in summer. It's a swim coverup, it's a duster/topper over a tank and linen pants or jeans, it's a casual throw-on-and go dress that can be dressed up with a belt or cardigan tied around the shoulders. BTW, this dress also comes in chambray and is also part of Fit Liberty.
This post was originally published when Universal Standard re-launched Fit Liberty, but was updated to share the Semi-Annual Fit Liberty 40% off sale and my personal picks from said sale.
Alison, do you find that the Odeon shirtdress requires a slip of some kind? I wasnโt sure if the lighter colors would be somewhat transparent or not. Iโve been looking for a blue & white striped dress for months (want the linen option from Frank & Eileen but just canโt spend that much) but donโt want anything that requires a full slip. Iโll definitely be wearing some type of chub rub shorts underneath!
I wear it with a skin colored bra and skin-colored Thigh Society slipshorts and think if my bra was textured it also wouldn’t show. And there’s no fear of being backlit. It’s thicker than a lot of other cotton dresses. for example I got the blue and white striped Target shirtdress last summer that had the side ties and that thing is not so great when backlit and wrinkles like crazy while the Odeon is more crisp and opaque.
Thanks for sharing this!
The models all seem to have hips and the measurements show a ten inch difference between waist and hips. I’m lucky if I have a two inch difference at the top of the leg but with hanging belly and flat bottom. Is there ANY jean here or anywhere made for this shape or am I stuck with stretch pants forever?
I donโt have hips, mainly belly and booty and the jeans I mention are ones I own and like (or would like if I were taller). Their jeans are Uber stretchy and I size down in them
I just wish they had more petites!
Me too!
Just an update that everything worked, including Alison’s extra discount. Now, we’ll see if the fit works! I have both the Riviera and Farrah jeans in size 12 but with recent weight gain in my tummy, they are just too uncomfortable even with stretch. So I got the Farrahs in a 14 since they were on sale. They are pretty form fitting so I hope they won’t look big in the hips.
Wonderful promotion and I used it to snag another pair of the Seine high rise skinny which I love. Also thanks for the extra 10%! I was surprised though that shipping was $15.00. *gulp*
Just be careful if you pull up an item and decide you like it better in a different color or variation. Not all colors of the same item offer Fit Liberty, which I find somewhat frustrating. But eventually, I realized I needed to stick to the literal item posted through Alison’s link.
I sort of โ Rome upโ with US for a while. I stopped getting emails, etc. I felt like they had gone too far away from the reasons I fell in love with them. This sale, and the Fit Liberty program have pulled me back in. Iโm excited for the new things to arrive!